Electric Vehicles for Tech Savvy Drivers Who Want Cutting Edge Features
How Technology Fluent Consumers Drive Demand for EVs and Advanced Automotive Features
- The more technologically-savvy consumers are (or become), the more likely they are to transition away from gasoline engines to hybrids and EVs.
- Technological savvy can help predict preference and demand for certain types of vehicle. For example, theleast tech-savvy consumers prefer gasoline-powered cars, moderately tech-savvy consumers prefer hybrids, and the most tech-savvy show the most purchase intent for EVs.
- Highly tech-savvy consumers are 6x more likely than tech-challenged consumers to be considering an EV for their next vehicles.
- Even the difference between being somewhat tech-savvy and being very tech-savvy can result in a nearly 3x difference in purchase intent favoring EVs.
The lesson here is thatautomakers and their technology partners should focus on designing for and marketing to highly technology-fluent consumers when it comes to EVs.
2. The more consumers think of themselves as early adopters, the more likely they are to plan to make their next vehicle an EV
We also asked the same consumers if they consider themselves early adopters, middle-of-the-crowd adopters, or late adopters of technology. Unlike our question about tech-savvy, which speaks more to interest in and fluency with technology, the adoption question aims to gauge purchasing behaviors relating to new and emerging technologies.
What we found is that when it comes to purchasing intent for new vehicles, tech-savvy and tech adoption produced nearly identical responses, with early adopters purchase intent for EVs almost perfectly matching that of the most tech-savvy, and late adopters almost perfectly matching the EV purchase intent of the least technologically-savvy:
- 33.4% of early adopters intend to make their next car an EV versus only 5.4% of late adopters and 17.4% of middle-of-the-crowd adopters.
- Compare with 32.5% of very technologically-savvy consumers, 5% of not-savvy consumers, and 13% of somewhat tech-savvy consumers.
- If we were to draw a Venn diagram showing the overlap of high tech-savviness and early technology adoption, it would look like a near-perfect circle. The same is true of low tech-savviness and late adoption.
This second dataset confirmsthe link between consumers fluency and interest in new technologies and their purchase intent relating to EVs: Early adopters, like tech-savvy consumers, are 6x more likely than late adopters (like not-tech-savvy consumers) to be considering an EV as their next vehicle.This also suggests that consumers broadly think of engine technology much in the same way as they do other features in a vehicle, like touch-screens, wireless connectivity, rear cameras, and ADAS, with a similar fluency and adoption trajectory.
While it may be tempting to think of demand for high-tech vehicle features being engine-technology agnostic (similar consumer demand for touchscreens, wireless connectivity, rear cameras, and ADAS regardless of what kind of engine the vehicle has), what this data shows us is that this is not the case. Consumers treat engine technology just like the rest of a vehicle technology feature set.
3. The more likely a consumer is to plan to make their next vehicle an EV, the more likely they are to also prioritize advanced technology features
Coming full circle, we also find that the more likely a consumer is to purchase an EV, the more likely they are to find advanced features important to their purchase. For example, weasked likely North American buyers to rate the importance of rear cameras, console touchscreens, CarPlay and AndroidAudio, blind-spot detection, lane departure alerts and correction, adaptive braking, collision avoidance, and adaptive cruise control to their next vehicle purchase. What we found is that EV buyers consistently rate those features as significantly more important than gasoline-powered vehicle buyers, with hybrid buyers falling in the middle. This trend mirrored our data about tech-savvy consumers and early adopters preferring EVs to gasoline tech.
As an additional point of reference, when asked about in-car entertainment experiences, highly tech-savvy car buyers and early adopters were 3x more likely to consider them very important to their next vehicle purchase than not-tech-savvy car buyers and late adopters.
Thus, we observe that the more technologically savvy a consumer is, the more likely they are to purchase an EV, and the more likely they also are to expect advanced technology features built into their EVs design.
This provides two additional insights for automakers and their technology partners:
- When it comes to EVs and attracting consumers most likely to purchase them, the more advanced features can be packed into the car, the better. The value proposition for EVs trends towards more tech, more features, and more wow capabilities for high tech consumers.
- Conversely, efforts by automakers to create budget EVs that are deliberately light on advanced technology features (presumably to cut down on cost and attract budget-conscious tech-savvy consumers currently priced out of the EV market) risk missing the mark completely. Despite the popular expression, when it comes to EVs, less is not more.
This isnt to say that advanced features dont also belong in hybrids and gasoline-powered vehicles. On the contrary: all of the above features were generally rated as important by the majority of car buyers regardless of vehicle type. Our data even suggests that some features, like rear cameras and blind-spot detection, may have reached a high enough degree of maturity that many car buyers consider them to be almost standard at this point. (We will circle back to this discussion in another post.) Opportunities for automakers and their technology partners to develop and implement advanced features in all vehicles, regardless of engine type, are boundless.
Moving forward, however, understanding how consumers relationship to technology and technology adoption as a whole informs their vehicle purchase intent will be especially useful for automakers. For their product groups it will help designers and engineers decide how and where to implement advanced vehicle features and for whom and why. For marketing and sales teams, such insights will help better optimize messaging, targeting, and other core demand generation efforts. As for their technology partners and vendors, gaining a better understanding of end-users preferences, expectations, and relationship with technology will help fine-tune R&D and accelerate product development toward the types of user-centric experiences that will make their solutions more valuable and attractive to automakers.
Car Brands That Start With X
Todays post is all about car brands that start with X.
The competition in the automotive industry is fierce, with car brands offering unique features and designs to attract customers. Brands such as Jaguar, Land Rover, and Lexus are known for their high-end luxury vehicles. These car brands offer top-notch materials, advanced technology, and opulent features that provide a premium driving experience. With craftsmanship, precision engineering, and attention to detail, these car brands have gained a loyal following of customers who value the art of driving.
I recently dug deep into my research to compile a list of car brands, but the outcome wasnt as successful as I had hoped. I browsed through multiple websites, magazines, and other online resources, hoping to come across more car brands to add to my list. Although I did uncover a few brands, it was nothing compared to what I was expecting to find. In the end, I had to settle with what little brands I could gather. Although I could have stopped my search much earlier, I persisted till the end, never giving up hope, and ended up with the best that I could find.
So, lets begin exploring this list of names of car starting with X!
Car Brands That Start With X
Theres only 4 on this list of car names that begin with X letter.
XEV
XEV is a Chinese electric car brand that produces affordable electric cars. Their cars are known for their sleek and modern design, as well as their long battery life. XEVs cars are also equipped with advanced safety features, making them a popular choice for families. With their commitment to sustainability, XEVs electric cars are an excellent choice for environmentally-conscious drivers who want to reduce their carbon footprint without sacrificing style or performance.
XPeng
XPeng is a Chinese electric vehicle manufacturer that specializes in producing intelligent electric cars that are designed for the future. Their cars are equipped with cutting-edge technology such as autonomous driving, voice recognition, and advanced safety features. XPengs electric cars are also known for their sleek and modern design, making them a popular choice for tech-savvy drivers who want a high-tech and environmentally-friendly vehicle.
Xinkai
Xinkai is a Chinese car brand that produces a wide range of affordable vehicles. Their cars are known for their reliable performance and versatility, making them a popular choice for drivers who want a practical and affordable vehicle. Xinkais range of vehicles includes sedans, SUVs, and crossovers, so there is something for everyone in their lineup.
Xiali
Xiali is a Chinese car brand that produces affordable city cars. Their cars are known for their small size and maneuverability, making them the perfect choice for navigating tight city streets. Xialis cars are also fuel-efficient, making them an excellent choice for drivers who want to save money on gas. Despite their compact size, Xialis cars are surprisingly spacious and comfortable, making them an excellent choice for urban commuters.
Why Are There Few Car Names That Begin With X Letter?
One possible reason for the low number of car brands that start with X could be the limited number of words in the English language that start with this letter. Another reason could be the difficulty of coming up with a brand name that is unique, memorable and marketable, while also containing the letter X. Another possibility is that car manufacturers may avoid using the letter X in their brand names because it is often associated with negative or intimidating connotations, such as X marks the spot or X-rated. Additionally, given the competitiveness of the automotive industry, car makers may prefer to use more common or recognizable letters in their brand names to minimize confusion and increase brand recognition.
Wrapping Up
And thats our list of X car companies and manufacturers.
My journey in creating a list of car brands was more challenging than I initially anticipated. I began with high hopes, hoping to find an extensive list of car brands. However, as time and research progressed, it became clear that this wasnt going to be an easy task. I had to search for more obscure websites online, go through several manufacturer pages, and reach out to people who had knowledge of the industry, all to find a select few brands. Even then, it wasnt as good as I had hoped. All in all, it was an arduous journey that took up a lot of time and effort, and Im still left with a relatively short list.
In conclusion, car brands have played a significant role in defining an individuals lifestyle. Owning and driving a car not only depicts status but also reflects the users personality. With the growing trend of customizing cars, manufacturers have shifted to adding a touch of personalization to their products, such as interior designs, paintwork, and additional features ranging from music systems to infotainment systems. The competition among car manufacturers is intense, with innovative designs, enhanced engine performance, and through advanced technology. Additionally, improving connectivity and integrating features to interact with smart devices have become pivotal, further transforming the automobile industrys standard. The future seems promising, as car brands continue to improve their products by providing unique, tailor-made experiences that prioritize innovation, technology, and customer satisfaction. It is exciting to look forward to what the future holds for the automobile industry.
Hope this post on car models beginning with X alphabet has been useful to you!
KUALA LUMPUR: Datuk Shahrol Azral Ibrahim Halmi remembers the day he started driving his first all-electric car in 2017 when there were very few public charging stations in peninsular Malaysia.
The co-founder of the Malaysian Electric Vehicle Owners Club (MyEVOC) said at that time, it was a huge challenge for Eelectric Vehicle (EV) users to travel long distances outside the Klang Valley due to range anxiety. (Range anxiety refers to the concern about the distance an EV can travel on a single charge and the fear of not being able to find a charging point on time to replenish the battery.)
My car can go up to 400 kilometres per charge, so there wasnt really much of an issue for daily driving, especially with overnight home charging.
At that time, the only charging network available was ChargEV, operated by Malaysian Green Technology and Climate Change Corporation (MGTC), and I had to rely on their app to know which stations were available. Reliability was a big issue so I felt discouraged from making long trips back then, he told Bernama.
MGTC (previously known as Malaysian Green Technology Corporation) introduced ChargEV the brand name of its public EV charging station network in 2015,
However, the majority of the charging stations were located in the Klang Valley, covering Kuala Lumpur and the surrounding cities and towns in Selangor as well as major urban areas along the west coast and towards the southern part of the peninsula.
Since then, the situation has improved by leaps and bounds. Currently, there is keen competition among more than a dozen charging point operators vying for customers and the best locations to install their charging ports, according to Shahrol Azral who was former president and chief executive officer of Malaysian Petroleum Resource Corporation.
Having an adequate number of public EV charging stations is vital to promote the widespread use of EVs, alleviate range anxiety and prevent the possibility of motorists being stranded.
EV Desert
The KL-Penang charger coverage has been improving but travelling to the east coast (of the peninsula) is still difficult and requires careful planning, he said.
A study by Deloitte on the 2023 Global Automotive Consumer Study Southeast Asia Perspectives published in March revealed that the biggest concern Malaysians have regarding battery-powered EVs is the lack of public chargers.
Most EV users described the east coast of peninsular Malaysia as an EV desert, where charging stations are few and far between.
A check by Bernama using the PlugShare application (a public platform that keeps track of the number of charging stations as reported by users) showed that at the time of writing, there were 36 stations in Pahang, six in Terengganu and only five in Kelantan.
Shahrol Azral said Malaysias Low Carbon Mobility Blueprint (2021-2030) has set a target of 10,000 public charging stations by 2025.
As of August, we only have 1,246 (charging stations) deployed while the charger deployment along the highways has seemingly stalled since the launch of TNBs (Tenaga Nasional Bhd) Electron (charging station) in February this year, he said.
On September 18, Prime Minister Datuk Seri Anwar Ibrahim said the government agreed at the 42nd National Physical Planning Council meeting to improve the approval process for the construction of EV charging infrastructure through the Guidelines on Electric Vehicle Fast Charging Lots.
Anwar stressed the importance of the availability of charging infrastructure in the transformation of the countrys automotive sector, saying it is in line with the National Energy Transition Roadmap 2023 which aims for 38 per cent usage of EVs by 2040 and 80 per cent by 2050.
This is also in line with Malaysias target of having 100,000 EVs on its roads by 2030, of which 50,000 are expected to be commercial EVs. To support EV penetration in Malaysia, the government announced EVs in
This is also in line with Malaysias target of having 100,000 EVs on its roads by 2030, of which 50,000 are expected to be commercial EVs. To support EV penetration in Malaysia, the government announced EVs in Malaysia would not be subject to road tax until December 31, 2025.
However, industry players believe the government should not rely solely on the private sector to put up the EV charging stations but must also get the local authorities involved.
Rural Areas
EV Connection Sdn Bhd/JomCharge managing director, Lee Yuen How, said although there is an improvement in the approval process in terms of the documentation to deploy charging points by the Charge Point Operators (CPOs), the same cannot be said of the installation process on the ground.
The installation process also needs to be approved and it still takes a long time (to get the approval of local councils, landowners and so on) to deploy a charging point. The local authorities and landowners need more guidance to improve the approval process.
This (delay in the approval process) is the challenge CPOs are currently facing in rolling out more charging points on the ground. Sometimes it takes us up to nine months for an installation to be made from start to finish, he said in his presentation titled Addressing Challenges of Early Electric Vehicle Adopters in Malaysia during a breakout session at the recent Energy Transition Conference 2023 organised by TNB here.
Lee said with more EVs hitting Malaysian roads, there is a need to deploy more EV chargers not just at interstate highway stops, shopping malls and hotels but also in rural areas, especially on the east coast.
In terms of EV adoption and acceleration, the government can help by providing incentives to (private CPOs) to boost (charging station) deployment in certain rural areas like (the) east coast, otherwise we would have to depend on corporations with deep pockets such as TNB and Gentari (Sdn Bhd) to support the roll-out in the east coast, he said.
GoCar Mobility Sdn Bhd chief executive officer Wong Hoe Mun hopes the government can help local CPOs such as JomCharge and Gentari to deploy more chargers by speeding up the approval process and collaborating with local councils as well as through policy.
Currently, not many (local) councils are involved in deploying public chargers. Most of those available are private chargers owned by CPOs.
For car-sharing operators like us, it would be great if our users could pick up their cars from one location at a council parking (lot), rent it for a few hours and leave it at another location that has free public charging facilities, he said, adding that countries like Norway have implemented free charging points for EV users.
Affordability
Besides the insufficient EV charging infrastructure, there are several other obstacles standing in the way of boosting the number of EVs on Malaysian roads.
Despite Malaysia being on the cusp of becoming a high-income country and government tax breaks offered on electric vehicles, EVs are still too expensive for most.
Locally assembled or locally produced EVs would bring prices further down and provide consumers with more options but Malaysias national carmakers Proton Holdings Bhd and Perusahaan Otomobil Kedua Sdn Bhd (Perodua) currently do not have fully electric vehicles in their model line-up.
However, Perodua recently said they have plans for the local assembly of EV models with their Japanese partner Daihatsu.
Driven Communications Sdn Bhd chief executive officer Paul Tan, who is also an automotive blogger, said it will take time to achieve EV prices similar to that of the Perodua MyVi, an affordably priced car, adding the manufacturing and assembling must be done by the national brands.
However, he said it is impossible for imported EVs priced under RM100,000 to enter Malaysia for now due to the restrictions set by the Investment, Trade and Industry Ministry (Miti).
According to Mitis Franchise AP policy, a new completely built-up EV can only be imported into Malaysia if its price tag
According to Mitis Franchise AP policy, a new completely built-up EV can only be imported into Malaysia if its price tag in the local market is above RM100,000.
Meanwhile, Zero Emission Vehicle Association president Wan Ahmad Zam Zam Wan Abd Wahab, said to attract foreign investors to Malaysias EV manufacturing sector, several crucial points need to be considered.
These include the necessity for long-term planning in strategy focusing on a five- to 10-year horizon rather than the short term; ensuring political and investment stability; and providing clarity in terms of the roadmap and path towards EV adoption and the ecosystem.
Standardisation and clear policies need to be implemented by the government through the establishment of a specific one-stop centre to handle EV adoption and policies, added Wan Ahmad Zam Zam.
In March, the government announced American electric vehicle manufacturer Tesla Motors entry into Malaysia and in July, the automotive giant announced its strategic expansion into the Malaysian market through Tesla Malaysia Sdn Bhd.
According to a joint statement by Tesla and the Malaysian Investment Development Authority (Mida), the move is a direct response to the Battery Electric Vehicle Global Leaders Initiative introduced by the Investment, Trade and Industry Ministry.
Tesla will set up a head office, sales centre and service centre in Malaysia. It will also install its ultra-fast chargers, hire a local workforce, train students, collaborate with academic institutions and work with local companies to develop the ecosystem for the charging infrastructure. Bernama
Source: NST
